Color

#742fac

#742fac
hex#742fac
rgbrgb(116, 47, 172)
hslhsl(273, 57%, 43%)
oklchoklch(0.467 0.189 305.3)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0872

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#67ac2f

#352fac · #ac2fa6

#ac742f · #2fac74

Split-complementary

Open in tool →

#a6ac2f · #2fac35

#ac352f · #67ac2f · #2fa6ac

Contrast

#742fac as textRatioAAAA largeAAAFix
Aaon white
7.65:1passpasspassPasses AAA — no fix needed.
Aaon black
2.74:1failfailfail
  • AA: use #9a57d1 as the text (4.66:1)
  • AAA: use #b483dd as the text (7.23:1)
  • AA: or shift the background to #c7c7c7 (4.53:1)
  • AAA: or shift the background to #f5f5f5 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #742fac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#742fac reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #742fac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #742fac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/742fac-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md