Color

#74014a

#74014a
hex#74014a
rgbrgb(116, 1, 74)
hslhsl(322, 98%, 23%)
oklchoklch(0.369 0.153 350.3)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0423

Colors that go with #74014a

Sea Green, Forest Green and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01742b

#650174 · #740111

#4a7401 · #014a74

Split-complementary

Open in tool →

#117401 · #017465

#746501 · #01742b · #011174

Contrast

#74014a as textRatioAAAA largeAAAFix
Aaon white
11.38:1passpasspassPasses AAA — no fix needed.
Aaon black
1.85:1failfailfail
  • AA: use #de028e as the text (4.51:1)
  • AAA: use #fd4ebd as the text (7:1)
  • AA: or shift the background to #a3a3a3 (4.51:1)
  • AAA: or shift the background to #cccccc (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74014a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#74014a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74014a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74014a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74014a-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md