Color

#73b8dd

#73b8dd
hex#73b8dd
rgbrgb(115, 184, 221)
hslhsl(201, 61%, 66%)
oklchoklch(0.751 0.088 233.1)
Closest name: Electric Eel (#88bbee)Relative luminance 0.4315

Colors that go with #73b8dd

Charcoal, Dark Salmon and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dd9873

#73ddcd · #7383dd

#dd73b8 · #b8dd73

Split-complementary

Open in tool →

#dd7383 · #ddcd73

#cd73dd · #dd9873 · #83dd73

Contrast

#73b8dd as textRatioAAAA largeAAAFix
Aaon white
2.18:1failfailfail
  • AA: use #297ca8 as the text (4.62:1)
  • AAA: use #1f5e7f as the text (7.08:1)
  • AA: or shift the background to #424242 (4.61:1)
  • AAA: or shift the background to #242424 (7.12:1)
Aaon black
9.63:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73b8dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73b8dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73b8dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73b8dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73b8dd-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md