Color

#73aef2

#73aef2
hex#73aef2
rgbrgb(115, 174, 242)
hslhsl(212, 83%, 70%)
oklchoklch(0.738 0.117 252.8)
Closest name: Fennel Flower (#77aaff)Relative luminance 0.4033

Colors that go with #73aef2

Charcoal, Goldenrod and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f2b773

#73eef2 · #7773f2

#f273ae · #aef273

Split-complementary

Open in tool →

#f27773 · #eef273

#f273ee · #f2b773 · #73f277

Contrast

#73aef2 as textRatioAAAA largeAAAFix
Aaon white
2.32:1failfailfail
  • AA: use #1574e0 as the text (4.56:1)
  • AAA: use #1057a8 as the text (7.12:1)
  • AA: or shift the background to #3d3d3d (4.69:1)
  • AAA: or shift the background to #1f1f1f (7.12:1)
Aaon black
9.07:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73aef2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73aef2 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73aef2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #73aef2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73aef2-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md