Color

#73a2bf

#73a2bf
hex#73a2bf
rgbrgb(115, 162, 191)
hslhsl(203, 37%, 60%)
oklchoklch(0.689 0.066 236.1)
Closest name: Frozen Wave (#56acca)Relative luminance 0.3325

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bf9073

#73bfb6 · #737cbf

#bf73a2 · #a2bf73

Split-complementary

Open in tool →

#bf737c · #bfb673

#b673bf · #bf9073 · #7cbf73

Contrast

#73a2bf as textRatioAAAA largeAAAFix
Aaon white
2.75:1failfailfail
  • AA: use #477a9a as the text (4.65:1)
  • AAA: use #355b73 as the text (7.25:1)
  • AA: or shift the background to #333333 (4.6:1)
  • AAA: or shift the background to #0d0d0d (7.08:1)
Aaon black
7.65:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73a2bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#73a2bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73a2bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73a2bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73a2bf-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md