Color

#7382dd

#7382dd
hex#7382dd
rgbrgb(115, 130, 221)
hslhsl(232, 61%, 66%)
oklchoklch(0.636 0.137 274.8)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2483

Colors that go with #7382dd

Charcoal, Medium Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ddcf73

#73b6dd · #9a73dd

#dd7382 · #82dd73

Split-complementary

Open in tool →

#dd9a73 · #b6dd73

#dd73b6 · #ddcf73 · #73dd9a

Contrast

#7382dd as textRatioAAAA largeAAAFix
Aaon white
3.52:1failpassfail
  • AA: use #5b6bd7 as the text (4.64:1)
  • AAA: use #3246cd as the text (7.26:1)
  • AA: or shift the background to #212121 (4.57:1)
Aaon black
5.97:1passpassfail
  • AAA: use #8490e1 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7382dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7382dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7382dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7382dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7382dd-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md