Color

#73348d

#73348d
hex#73348d
rgbrgb(115, 52, 141)
hslhsl(282, 46%, 38%)
oklchoklch(0.45 0.15 314.7)
Closest name: Galactic Grapevine (#6b327b)Relative luminance 0.0802

Colors that go with #73348d

Denim, Sea Green and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4f8d34

#46348d · #8d347c

#8d7334 · #348d73

Split-complementary

Open in tool →

#7c8d34 · #348d46

#8d4634 · #4f8d34 · #347c8d

Contrast

#73348d as textRatioAAAA largeAAAFix
Aaon white
8.06:1passpasspassPasses AAA — no fix needed.
Aaon black
2.6:1failfailfail
  • AA: use #9f54c0 as the text (4.5:1)
  • AAA: use #b880d0 as the text (7.04:1)
  • AA: or shift the background to #c2c2c2 (4.53:1)
  • AAA: or shift the background to #f0f0f0 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73348d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73348d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73348d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #73348d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73348d-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md