Color

#72ed50

#72ed50
hex#72ed50
rgbrgb(114, 237, 80)
hslhsl(107, 81%, 62%)
oklchoklch(0.844 0.224 139.6)
Closest name: Herbivore (#88ee77)Relative luminance 0.6472

Colors that go with #72ed50

Deep Sky Blue, Taupe and Violet lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cb50ed

#c0ed50 · #50ed7c

#5072ed · #ed5072

Split-complementary

Open in tool →

#7c50ed · #ed50c0

#50c0ed · #cb50ed · #ed7c50

Contrast

#72ed50 as textRatioAAAA largeAAAFix
Aaon white
1.51:1failfailfail
  • AA: use #28860e as the text (4.66:1)
  • AAA: use #1e660b as the text (7.09:1)
  • AA: or shift the background to #595959 (4.65:1)
  • AAA: or shift the background to #3d3d3d (7.21:1)
Aaon black
13.94:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72ed50 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72ed50
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72ed50 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72ed50-a5bea2-7a4edf-1f2d22-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md