Color

#72bb94

#72bb94
hex#72bb94
rgbrgb(114, 187, 148)
hslhsl(148, 35%, 59%)
oklchoklch(0.733 0.093 159.6)
Closest name: Froggy Pond (#7fba9e)Relative luminance 0.4126

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb7299

#74bb72 · #72bbb9

#9472bb · #bb9472

Split-complementary

Open in tool →

#b972bb · #bb7274

#7274bb · #bb7299 · #bbb972

Contrast

#72bb94 as textRatioAAAA largeAAAFix
Aaon white
2.27:1failfailfail
  • AA: use #3f835f as the text (4.54:1)
  • AAA: use #2e6046 as the text (7.3:1)
  • AA: or shift the background to #404040 (4.57:1)
  • AAA: or shift the background to #212121 (7.09:1)
Aaon black
9.25:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bb94 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72bb94
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bb94 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bb94-a2beb2-d259d4-1f2d2c-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md