Color

#72bb79

#72bb79
hex#72bb79
rgbrgb(114, 187, 121)
hslhsl(126, 35%, 59%)
oklchoklch(0.727 0.12 146.4)
Closest name: Bud Green (#79b465)Relative luminance 0.405

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb72b4

#8fbb72 · #72bb9e

#7972bb · #bb7972

Split-complementary

Open in tool →

#9e72bb · #bb728f

#728fbb · #bb72b4 · #bb9e72

Contrast

#72bb79 as textRatioAAAA largeAAAFix
Aaon white
2.31:1failfailfail
  • AA: use #3f8346 as the text (4.62:1)
  • AAA: use #306435 as the text (7:1)
  • AA: or shift the background to #3d3d3d (4.71:1)
  • AAA: or shift the background to #1f1f1f (7.14:1)
Aaon black
9.1:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bb79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72bb79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bb79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bb79-a2bea8-a74edf-1f2d27-ecf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md