#728ea7 as text	Ratio	AA	AA large	AAA	Fix
Aaon white	3.42:1	fail	pass	fail	AA: use #5c7a93 as the text (4.51:1) AAA: use #455b6e as the text (7.06:1) AA: or shift the background to #242424 (4.54:1)
Aaon black	6.14:1	pass	pass	fail	AAA: use #829bb0 as the text (7.26:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #728ea7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

c9a227 7c8aa5 34d399 0c1222 e8edf5

Ledger Dark

Open in tool →

Gold on midnight is the private-banking cue; the mint accent keeps it from feeling old-money stuffy.

Dark Luxury TechnicalFintech

mcpConnect your agent — build around #728ea7

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #728ea7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/728ea7-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md