Color

#728788

#728788
hex#728788
rgbrgb(114, 135, 136)
hslhsl(183, 9%, 49%)
oklchoklch(0.607 0.024 200.1)
Closest name: Armour (#74857f)Relative luminance 0.2268

Colors that go with #728788

Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #728788

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#887372

#72887e · #727c88

#887287 · #878872

Split-complementary

Open in tool →

#88727c · #887e72

#7e7288 · #887372 · #7c8872

Contrast

#728788 as textRatioAAAA largeAAAFix
Aaon white
3.79:1failpassfail
  • AA: use #66797a as the text (4.58:1)
  • AAA: use #4d5b5c as the text (7.08:1)
  • AA: or shift the background to #1a1a1a (4.59:1)
Aaon black
5.54:1passpassfail
  • AAA: use #879a9b as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #728788 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#728788 reads as muted, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #728788
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #728788 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/728788-a2b9be-d4598e-1f262d-e9f1ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md