Color
#723c4e
#723c4ergb(114, 60, 78)hsl(340, 31%, 34%)oklch(0.429 0.079 359.7)Colors that go with #723c4e
Teal, Champagne and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Teal #008080
complementaryshippedTeal sits directly opposite #723c4e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped4 real palettes, including Bramble and Darkroom put Champagne beside #723c4e, as the text colour against it.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #723c4e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #723c4e in 4 real palettes, including Lenovo's brand system and State Farm's brand system, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #723c4e: 6 real palettes, including Darkroom and Stone, as the supporting colour.
Blush Pink #e8b4b8
shipped3 real palettes, including Blush and Nursery put Blush Pink beside #723c4e, as the supporting colour.
Dark Olive Green #556b2f
triadicshippedDark Olive Green completes a triad with #723c4e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Denim #1560bd
shippedDesigners have shipped Denim with #723c4e: 3 real palettes, including Hinge's brand system and HP's brand system, as the accent.
Real palettes that use #723c4e
Tints & shades
Harmonies
Contrast
| #723c4e as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 8.5:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.47:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #723c4e as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#723c4e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #723c4e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/723c4e-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md