Color

#722fac

#722fac
hex#722fac
rgbrgb(114, 47, 172)
hslhsl(272, 57%, 43%)
oklchoklch(0.464 0.189 304.4)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0859

Colors that go with #722fac

Olive Green, Teal and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#69ac2f

#332fac · #ac2fa8

#ac722f · #2fac72

Split-complementary

Open in tool →

#a8ac2f · #2fac33

#ac332f · #69ac2f · #2fa8ac

Contrast

#722fac as textRatioAAAA largeAAAFix
Aaon white
7.73:1passpasspassPasses AAA — no fix needed.
Aaon black
2.72:1failfailfail
  • AA: use #9857d1 as the text (4.62:1)
  • AAA: use #b383dd as the text (7.21:1)
  • AA: or shift the background to #c7c7c7 (4.57:1)
  • AAA: or shift the background to #f5f5f5 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #722fac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#722fac reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #722fac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #722fac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/722fac-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md