Color

#722ecc

#722ecc
hex#722ecc
rgbrgb(114, 46, 204)
hslhsl(266, 63%, 49%)
oklchoklch(0.49 0.223 296.6)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0989

Colors that go with #722ecc

Olive Green, Deep Sky Blue and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #722ecc

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#87cc2e

#2e39cc · #c12ecc

#cc722e · #2ecc72

Split-complementary

Open in tool →

#ccc12e · #39cc2e

#cc2e39 · #87cc2e · #2eccc1

Contrast

#722ecc as textRatioAAAA largeAAAFix
Aaon white
7.05:1passpasspassPasses AAA — no fix needed.
Aaon black
2.98:1failfailfail
  • AA: use #9059d9 as the text (4.62:1)
  • AAA: use #ac82e3 as the text (7.06:1)
  • AA: or shift the background to #cfcfcf (4.53:1)
  • AAA: or shift the background to #ffffff (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #722ecc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#722ecc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #722ecc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #722ecc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/722ecc-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md