Color

#720afa

#720afa
hex#720afa
rgbrgb(114, 10, 250)
hslhsl(266, 96%, 51%)
oklchoklch(0.513 0.286 289.9)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.107

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#92fa0a

#0a1afa · #ea0afa

#fa720a · #0afa72

Split-complementary

Open in tool →

#faea0a · #1afa0a

#fa0a1a · #92fa0a · #0afaea

Contrast

#720afa as textRatioAAAA largeAAAFix
Aaon white
6.69:1passpassfail
  • AAA: use #6d05f5 as the text (7.02:1)
Aaon black
3.14:1failpassfail
  • AA: use #9546fb as the text (4.55:1)
  • AAA: use #b47dfc as the text (7.28:1)
  • AA: or shift the background to #d4d4d4 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720afa as the background.

Brands using this color

Fonts for this mood

#720afa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720afa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720afa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720afa-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md