Color

#717abc

#717abc
hex#717abc
rgbrgb(113, 122, 188)
hslhsl(233, 36%, 59%)
oklchoklch(0.6 0.101 277)
Closest name: Flood (#6677bb)Relative luminance 0.2106

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bcb371

#719fbc · #8e71bc

#bc717a · #7abc71

Split-complementary

Open in tool →

#bc8e71 · #9fbc71

#bc719f · #bcb371 · #71bc8e

Contrast

#717abc as textRatioAAAA largeAAAFix
Aaon white
4.03:1failpassfail
  • AA: use #6670b7 as the text (4.6:1)
  • AAA: use #485199 as the text (7.21:1)
  • AA: or shift the background to #141414 (4.57:1)
Aaon black
5.21:1passpassfail
  • AAA: use #8d94c9 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #717abc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#717abc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #717abc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #717abc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/717abc-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md