Color

#712d66

#712d66
hex#712d66
rgbrgb(113, 45, 102)
hslhsl(310, 43%, 31%)
oklchoklch(0.415 0.121 334.2)
Closest name: Grape (#6c3461)Relative luminance 0.0635

Colors that go with #712d66

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #712d66

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2d7138

#5a2d71 · #712d44

#66712d · #2d6671

Split-complementary

Open in tool →

#44712d · #2d715a

#715a2d · #2d7138 · #2d4471

Contrast

#712d66 as textRatioAAAA largeAAAFix
Aaon white
9.25:1passpasspassPasses AAA — no fix needed.
Aaon black
2.27:1failfailfail
  • AA: use #b84ca6 as the text (4.62:1)
  • AAA: use #cb7cbe as the text (7.17:1)
  • AA: or shift the background to #b5b5b5 (4.51:1)
  • AAA: or shift the background to #e0e0e0 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #712d66 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#712d66 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #712d66
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #712d66 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/712d66-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md