Color

#707ecd

#707ecd
hex#707ecd
rgbrgb(112, 126, 205)
hslhsl(231, 48%, 62%)
oklchoklch(0.616 0.12 274.7)
Closest name: Flood (#6677bb)Relative luminance 0.2277

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdbf70

#70accd · #9070cd

#cd707e · #7ecd70

Split-complementary

Open in tool →

#cd9070 · #accd70

#cd70ac · #cdbf70 · #70cd90

Contrast

#707ecd as textRatioAAAA largeAAAFix
Aaon white
3.78:1failpassfail
  • AA: use #6070c7 as the text (4.53:1)
  • AAA: use #3e50b1 as the text (7.03:1)
  • AA: or shift the background to #1c1c1c (4.51:1)
Aaon black
5.55:1passpassfail
  • AAA: use #8692d5 as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #707ecd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#707ecd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #707ecd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #707ecd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/707ecd-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md