Color

#7079bd

#7079bd
hex#7079bd
rgbrgb(112, 121, 189)
hslhsl(233, 37%, 59%)
oklchoklch(0.598 0.104 277)
Closest name: Flood (#6677bb)Relative luminance 0.2079

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bdb470

#709fbd · #8d70bd

#bd7079 · #79bd70

Split-complementary

Open in tool →

#bd8d70 · #9fbd70

#bd709f · #bdb470 · #70bd8d

Contrast

#7079bd as textRatioAAAA largeAAAFix
Aaon white
4.07:1failpassfail
  • AA: use #656fb8 as the text (4.65:1)
  • AAA: use #48529d as the text (7.07:1)
  • AA: or shift the background to #141414 (4.53:1)
Aaon black
5.16:1passpassfail
  • AAA: use #8c93ca as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7079bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7079bd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7079bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7079bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7079bd-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md