Color

#701188

#701188
hex#701188
rgbrgb(112, 17, 136)
hslhsl(288, 78%, 30%)
oklchoklch(0.408 0.184 317.9)
Closest name: Ultraberry (#770088)Relative luminance 0.0562

Colors that go with #701188

Forest Green, Blue Violet and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#298811

#351188 · #881164

#887011 · #118870

Split-complementary

Open in tool →

#648811 · #118835

#883511 · #298811 · #116488

Contrast

#701188 as textRatioAAAA largeAAAFix
Aaon white
9.88:1passpasspassPasses AAA — no fix needed.
Aaon black
2.12:1failfailfail
  • AA: use #bd21e4 as the text (4.5:1)
  • AAA: use #d46eed as the text (7.25:1)
  • AA: or shift the background to #b0b0b0 (4.56:1)
  • AAA: or shift the background to #d9d9d9 (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #701188 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#701188 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #701188
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #701188 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/701188-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md