Color

#700aa4

#700aa4
hex#700aa4
rgbrgb(112, 10, 164)
hslhsl(280, 89%, 34%)
oklchoklch(0.427 0.211 308.6)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0634

Colors that go with #700aa4

Olive Drab, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3da40a

#230aa4 · #a40a8a

#a4700a · #0aa470

Split-complementary

Open in tool →

#8aa40a · #0aa423

#a4230a · #3da40a · #0a8aa4

Contrast

#700aa4 as textRatioAAAA largeAAAFix
Aaon white
9.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.27:1failfailfail
  • AA: use #b230f3 as the text (4.61:1)
  • AAA: use #c96ef7 as the text (7.06:1)
  • AA: or shift the background to #b5b5b5 (4.51:1)
  • AAA: or shift the background to #e0e0e0 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #700aa4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#700aa4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #700aa4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #700aa4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/700aa4-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md