Color

#698e96

#698e96
hex#698e96
rgbrgb(105, 142, 150)
hslhsl(191, 18%, 50%)
oklchoklch(0.622 0.043 212.5)
Closest name: Cavolo Nero (#72939e)Relative luminance 0.2455

Colors that go with #698e96

Charcoal, Copper and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#967169

#699688 · #697796

#96698e · #8e9669

Split-complementary

Open in tool →

#966977 · #968869

#886996 · #967169 · #779669

Contrast

#698e96 as textRatioAAAA largeAAAFix
Aaon white
3.55:1failpassfail
  • AA: use #5a7a81 as the text (4.63:1)
  • AAA: use #435b60 as the text (7.23:1)
  • AA: or shift the background to #212121 (4.53:1)
Aaon black
5.91:1passpassfail
  • AAA: use #7b9ca3 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698e96 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #698e96
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #698e96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/698e96-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md