Color

#698a91

#698a91
hex#698a91
rgbrgb(105, 138, 145)
hslhsl(191, 16%, 49%)
oklchoklch(0.611 0.039 212.1)
Closest name: Arctic (#648589)Relative luminance 0.2322

Colors that go with #698a91

Charcoal, Copper and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#917069

#699184 · #697691

#91698a · #8a9169

Split-complementary

Open in tool →

#916976 · #918469

#846991 · #917069 · #769169

Contrast

#698a91 as textRatioAAAA largeAAAFix
Aaon white
3.72:1failpassfail
  • AA: use #5c797f as the text (4.67:1)
  • AAA: use #455a5f as the text (7.29:1)
  • AA: or shift the background to #1c1c1c (4.58:1)
Aaon black
5.64:1passpassfail
  • AAA: use #7d9aa1 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698a91 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #698a91
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #698a91 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/698a91-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md