Color

#690dd9

#690dd9
hex#690dd9
rgbrgb(105, 13, 217)
hslhsl(267, 89%, 45%)
oklchoklch(0.47 0.256 292.5)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.083

Colors that go with #690dd9

Olive Green, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #690dd9

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7dd90d

#0d17d9 · #cf0dd9

#d9690d · #0dd969

Split-complementary

Open in tool →

#d9cf0d · #17d90d

#d90d17 · #7dd90d · #0dd9cf

Contrast

#690dd9 as textRatioAAAA largeAAAFix
Aaon white
7.89:1passpasspassPasses AAA — no fix needed.
Aaon black
2.66:1failfailfail
  • AA: use #9548f4 as the text (4.51:1)
  • AAA: use #b47df7 as the text (7.22:1)
  • AA: or shift the background to #c4c4c4 (4.53:1)
  • AAA: or shift the background to #f2f2f2 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690dd9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690dd9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690dd9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690dd9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690dd9-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md