Color

#660eb4

#660eb4
hex#660eb4
rgbrgb(102, 14, 180)
hslhsl(272, 86%, 38%)
oklchoklch(0.43 0.222 299.5)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0643

Colors that go with #660eb4

Olive Green, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5bb40e

#130eb4 · #b40eaf

#b4660e · #0eb466

Split-complementary

Open in tool →

#afb40e · #0eb413

#b4130e · #5bb40e · #0eafb4

Contrast

#660eb4 as textRatioAAAA largeAAAFix
Aaon white
9.18:1passpasspassPasses AAA — no fix needed.
Aaon black
2.29:1failfailfail
  • AA: use #9f41f1 as the text (4.5:1)
  • AAA: use #bc7af5 as the text (7.24:1)
  • AA: or shift the background to #b8b8b8 (4.63:1)
  • AAA: or shift the background to #e3e3e3 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #660eb4 as the background.

Brands using this color

Fonts for this mood

#660eb4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #660eb4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #660eb4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/660eb4-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md