Color

#604a73

#604a73
hex#604a73
rgbrgb(96, 74, 115)
hslhsl(272, 22%, 37%)
oklchoklch(0.449 0.07 308.3)
Closest name: Drifting Violet (#5b4276)Relative luminance 0.0862

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5d734a

#4b4a73 · #734a72

#73604a · #4a7360

Split-complementary

Open in tool →

#72734a · #4a734b

#734b4a · #5d734a · #4a7273

Contrast

#604a73 as textRatioAAAA largeAAAFix
Aaon white
7.71:1passpasspassPasses AAA — no fix needed.
Aaon black
2.72:1failfailfail
  • AA: use #866aa0 as the text (4.58:1)
  • AAA: use #a58fb7 as the text (7.21:1)
  • AA: or shift the background to #c7c7c7 (4.56:1)
  • AAA: or shift the background to #f5f5f5 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #604a73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #604a73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #604a73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/604a73-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md