Color

#540337

#540337
hex#540337
rgbrgb(84, 3, 55)
hslhsl(321, 93%, 17%)
oklchoklch(0.297 0.121 348.5)
Closest name: Velvet Cosmos (#441144)Relative luminance 0.0223

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#03541f

#480354 · #54030f

#375403 · #033754

Split-complementary

Open in tool →

#0f5403 · #035448

#544803 · #03541f · #030f54

Contrast

#540337 as textRatioAAAA largeAAAFix
Aaon white
14.53:1passpasspassPasses AAA — no fix needed.
Aaon black
1.45:1failfailfail
  • AA: use #dd0893 as the text (4.53:1)
  • AAA: use #f953bf as the text (7.02:1)
  • AA: or shift the background to #919191 (4.61:1)
  • AAA: or shift the background to #b5b5b5 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #540337 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#540337 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #540337
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #540337 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/540337-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md