Color

#538bdf

#538bdf
hex#538bdf
rgbrgb(83, 139, 223)
hslhsl(216, 69%, 60%)
oklchoklch(0.637 0.14 258.3)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2563

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfa753

#53d1df · #6153df

#df538b · #8bdf53

Split-complementary

Open in tool →

#df6153 · #d1df53

#df53d1 · #dfa753 · #53df61

Contrast

#538bdf as textRatioAAAA largeAAAFix
Aaon white
3.43:1failpassfail
  • AA: use #3074d9 as the text (4.54:1)
  • AAA: use #1f56a8 as the text (7.11:1)
  • AA: or shift the background to #242424 (4.53:1)
Aaon black
6.13:1passpassfail
  • AAA: use #6497e3 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #538bdf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#538bdf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #538bdf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #538bdf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/538bdf-9ca7c4-df5f4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md