Color

#5013dd

#5013dd
hex#5013dd
rgbrgb(80, 19, 221)
hslhsl(258, 84%, 47%)
oklchoklch(0.452 0.259 282.2)
Closest name: Blurple (#5539cc)Relative luminance 0.0739

Colors that go with #5013dd

Charcoal, Denim and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a0dd13

#133bdd · #b413dd

#dd5013 · #13dd50

Split-complementary

Open in tool →

#ddb413 · #3bdd13

#dd133b · #a0dd13 · #13ddb4

Contrast

#5013dd as textRatioAAAA largeAAAFix
Aaon white
8.47:1passpasspassPasses AAA — no fix needed.
Aaon black
2.48:1failfailfail
  • AA: use #8456f0 as the text (4.57:1)
  • AAA: use #a685f4 as the text (7.28:1)
  • AA: or shift the background to #bdbdbd (4.51:1)
  • AAA: or shift the background to #ebebeb (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5013dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#5013dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #5013dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5013dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5013dd-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md