Color

#5010da

#5010da
hex#5010da
rgbrgb(80, 16, 218)
hslhsl(259, 86%, 46%)
oklchoklch(0.448 0.257 282.7)
Closest name: Blurple (#5539cc)Relative luminance 0.0714

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ada10

#1035da · #b510da

#da5010 · #10da50

Split-complementary

Open in tool →

#dab510 · #35da10

#da1035 · #9ada10 · #10dab5

Contrast

#5010da as textRatioAAAA largeAAAFix
Aaon white
8.65:1passpasspassPasses AAA — no fix needed.
Aaon black
2.43:1failfailfail
  • AA: use #8654f2 as the text (4.56:1)
  • AAA: use #a884f6 as the text (7.3:1)
  • AA: or shift the background to #bdbdbd (4.6:1)
  • AAA: or shift the background to #e8e8e8 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5010da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#5010da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #5010da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5010da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5010da-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md