Color

#4994df

#4994df
hex#4994df
rgbrgb(73, 148, 223)
hslhsl(210, 70%, 58%)
oklchoklch(0.653 0.135 250.6)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2792

Colors that go with #4994df

Charcoal, Peru and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#df9449

#49dfdf · #4949df

#df4994 · #94df49

Split-complementary

Open in tool →

#df4949 · #dfdf49

#df49df · #df9449 · #49df49

Contrast

#4994df as textRatioAAAA largeAAAFix
Aaon white
3.19:1failpassfail
  • AA: use #2478cc as the text (4.53:1)
  • AAA: use #1b5998 as the text (7.17:1)
  • AA: or shift the background to #292929 (4.56:1)
Aaon black
6.58:1passpassfail
  • AAA: use #569ce1 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4994df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4994df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4994df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4994df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4994df-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md