Color

#4949df

#4949df
hex#4949df
rgbrgb(73, 73, 223)
hslhsl(240, 70%, 58%)
oklchoklch(0.506 0.221 275.1)
Closest name: Blurple (#5539cc)Relative luminance 0.1151

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfdf49

#4994df · #9449df

#df4949 · #49df49

Split-complementary

Open in tool →

#df9449 · #94df49

#df4994 · #dfdf49 · #49df94

Contrast

#4949df as textRatioAAAA largeAAAFix
Aaon white
6.36:1passpassfail
  • AAA: use #4040dd as the text (7.01:1)
Aaon black
3.3:1failpassfail
  • AA: use #6767e4 as the text (4.64:1)
  • AAA: use #8e8eeb as the text (7.22:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4949df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#4949df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4949df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4949df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4949df-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md