Color

#474343

#474343
hex#474343
rgbrgb(71, 67, 67)
hslhsl(0, 3%, 27%)
oklchoklch(0.387 0.005 17.4)
Closest name: Black Panther (#424242)Relative luminance 0.0576

Colors that go with #474343

Blue, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #474343

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#434747

#474345 · #474543

#434743 · #434347

Split-complementary

Open in tool →

#434745 · #434547

#454743 · #434747 · #454347

Contrast

#474343 as textRatioAAAA largeAAAFix
Aaon white
9.76:1passpasspassPasses AAA — no fix needed.
Aaon black
2.15:1failfailfail
  • AA: use #7b7474 as the text (4.59:1)
  • AAA: use #9c9696 as the text (7.22:1)
  • AA: or shift the background to #b3b3b3 (4.65:1)
  • AAA: or shift the background to #dbdbdb (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #474343 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#474343 reads as neutral, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #474343
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #474343 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/474343-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md