Color
#402744
#402744rgb(64, 39, 68)hsl(292, 27%, 21%)oklch(0.316 0.06 321.9)Colors that go with #402744
Dark Olive Green, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Dark Olive Green #556b2f
split-complementshippedDark Olive Green is a split-complement of #402744: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Sea Green #2e8b57
complementaryshippedSea Green sits directly opposite #402744 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Sienna #a0522d
triadicshippedSienna completes a triad with #402744 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Slate Blue #6a5acd
analogousshippedSlate Blue is #402744's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Teal #008080
split-complementshippedTeal is a split-complement of #402744: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #402744 in 9 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour.
Blue #0000ff
shipped15 real palettes, including Sketch's brand system and Minecraft's brand system put Blue beside #402744, as the accent.
White Smoke #f5f5f5
neutralWhite Smoke is the surface for #402744: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy.
Real palettes that use #402744
Tints & shades
Harmonies
Contrast
| #402744 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 13.19:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.59:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #402744 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#402744 reads as cool, muted, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #402744 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/402744-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md