Color

#3d99ae

#3d99ae
hex#3d99ae
rgbrgb(61, 153, 174)
hslhsl(191, 48%, 46%)
oklchoklch(0.637 0.091 215.5)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2683

Colors that go with #3d99ae

Charcoal, Copper and Chocolate lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #3d99ae

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae523d

#3dae8a · #3d61ae

#ae3d99 · #99ae3d

Split-complementary

Open in tool →

#ae3d61 · #ae8a3d

#8a3dae · #ae523d · #61ae3d

Contrast

#3d99ae as textRatioAAAA largeAAAFix
Aaon white
3.3:1failpassfail
  • AA: use #327e8f as the text (4.65:1)
  • AAA: use #26606d as the text (7.06:1)
  • AA: or shift the background to #262626 (4.59:1)
Aaon black
6.37:1passpassfail
  • AAA: use #41a3b9 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d99ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d99ae reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d99ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d99ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d99ae-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md