Color

#389fff

#389fff
hex#389fff
rgbrgb(56, 159, 255)
hslhsl(209, 100%, 61%)
oklchoklch(0.69 0.169 250.6)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.3286

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ff9838

#38fffc · #383bff

#ff389f · #9fff38

Split-complementary

Open in tool →

#ff383b · #fffc38

#fc38ff · #ff9838 · #3bff38

Contrast

#389fff as textRatioAAAA largeAAAFix
Aaon white
2.77:1failfailfail
  • AA: use #0074e0 as the text (4.59:1)
  • AAA: use #0057a8 as the text (7.17:1)
  • AA: or shift the background to #333333 (4.56:1)
  • AAA: or shift the background to #0d0d0d (7.01:1)
Aaon black
7.57:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #389fff as the background.

Brands using this color

Fonts for this mood

#389fff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #389fff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #389fff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/389fff-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md