Color

#0074e0

#0074e0
hex#0074e0
rgbrgb(0, 116, 224)
hslhsl(209, 100%, 44%)
oklchoklch(0.567 0.186 254.9)
Closest name: Bluetiful (#3c69e7)Relative luminance 0.1787

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e06c00

#00e0dd · #0004e0

#e00074 · #74e000

Split-complementary

Open in tool →

#e00004 · #e0dd00

#dd00e0 · #e06c00 · #04e000

Contrast

#0074e0 as textRatioAAAA largeAAAFix
Aaon white
4.59:1passpassfail
  • AAA: use #0057a8 as the text (7.17:1)
Aaon black
4.57:1passpassfail
  • AAA: use #2e9aff as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0074e0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0074e0 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0074e0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0074e0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0074e0-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md