Color

#373938

#373938
hex#373938
rgbrgb(55, 57, 56)
hslhsl(150, 2%, 22%)
oklchoklch(0.342 0.003 164.9)
Closest name: Artist’s Charcoal (#37393e)Relative luminance 0.0402

Colors that go with #373938

Amber, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#393738

#373937 · #373939

#383739 · #393837

Split-complementary

Open in tool →

#393739 · #393737

#373739 · #393738 · #393937

Contrast

#373938 as textRatioAAAA largeAAAFix
Aaon white
11.64:1passpasspassPasses AAA — no fix needed.
Aaon black
1.8:1failfailfail
  • AA: use #737875 as the text (4.67:1)
  • AAA: use #929694 as the text (7.01:1)
  • AA: or shift the background to #a1a1a1 (4.5:1)
  • AAA: or shift the background to #c9c9c9 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #373938 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#373938 reads as neutral, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #373938
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #373938 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/373938-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md