Color
#329bbd
#329bbdrgb(50, 155, 189)hsl(195, 58%, 47%)oklch(0.645 0.105 224)Colors that go with #329bbd
Charcoal, Amber and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #329bbd: softer than #000 and cool enough to feel like part of the same palette.
Amber #ffbf00
shippedAmber is paired with #329bbd in 7 real palettes, including Beach Hut and Wired's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #329bbd in 4 real palettes, including Hershey's's brand system and Blue Mono, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Crimson #dc143c
shippedCrimson is paired with #329bbd in 4 real palettes, including Diner and Retro Pop, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #329bbd in 5 real palettes, including Snowflake AI Data Cloud's brand system and Remix's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #329bbd in 11 real palettes, including Gopro's brand system and Peacock, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #329bbd in 9 real palettes, including Ford's brand system and Confluent's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Chocolate #d2691e
complementaryChocolate sits directly opposite #329bbd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #329bbd
Tints & shades
Harmonies
Contrast
| #329bbd as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.2:1 | fail | pass | fail | |
Aaon black | 6.56:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #329bbd as the background.
Brands using this color
Fonts for this mood
#329bbd reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #329bbd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/329bbd-9cb5c4-df4e70-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md