Color

#309dc5

#309dc5
hex#309dc5
rgbrgb(48, 157, 197)
hslhsl(196, 61%, 48%)
oklchoklch(0.653 0.112 227.4)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2877

Colors that go with #309dc5

Charcoal, Tomato and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #309dc5

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c55830

#30c5a2 · #3053c5

#c5309d · #9dc530

Split-complementary

Open in tool →

#c53053 · #c5a230

#a230c5 · #c55830 · #53c530

Contrast

#309dc5 as textRatioAAAA largeAAAFix
Aaon white
3.11:1failpassfail
  • AA: use #267c9c as the text (4.72:1)
  • AAA: use #1d5f77 as the text (7.11:1)
  • AA: or shift the background to #2b2b2b (4.55:1)
Aaon black
6.75:1passpassfail
  • AAA: use #31a1c9 as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #309dc5 as the background.

Brands using this color

Fonts for this mood

#309dc5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #309dc5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #309dc5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/309dc5-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md