Color

#30434a

#30434a
hex#30434a
rgbrgb(48, 67, 74)
hslhsl(196, 21%, 24%)
oklchoklch(0.37 0.027 222.6)
Closest name: Charcoal (#36454f)Relative luminance 0.0514

Colors that go with #30434a

Blue, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4a3730

#304a44 · #30364a

#4a3043 · #434a30

Split-complementary

Open in tool →

#4a3036 · #4a4430

#44304a · #4a3730 · #364a30

Contrast

#30434a as textRatioAAAA largeAAAFix
Aaon white
10.36:1passpasspassPasses AAA — no fix needed.
Aaon black
2.03:1failfailfail
  • AA: use #597b88 as the text (4.61:1)
  • AAA: use #7a9ca8 as the text (7.15:1)
  • AA: or shift the background to #ababab (4.51:1)
  • AAA: or shift the background to #d6d6d6 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #30434a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#30434a reads as cool, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #30434a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #30434a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/30434a-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md