Color

#301967

#301967
hex#301967
rgbrgb(48, 25, 103)
hslhsl(258, 61%, 25%)
oklchoklch(0.299 0.127 289.9)
Closest name: Dark Dreams (#332266)Relative luminance 0.023

Colors that go with #301967

Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4f6719

#192867 · #571967

#673019 · #196730

Split-complementary

Open in tool →

#675719 · #286719

#671928 · #4f6719 · #196757

Contrast

#301967 as textRatioAAAA largeAAAFix
Aaon white
14.38:1passpasspassPasses AAA — no fix needed.
Aaon black
1.46:1failfailfail
  • AA: use #835fd8 as the text (4.59:1)
  • AAA: use #a388e2 as the text (7.18:1)
  • AA: or shift the background to #919191 (4.56:1)
  • AAA: or shift the background to #b5b5b5 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #301967 as the background.

Brands using this color

Fonts for this mood

#301967 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #301967
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #301967 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/301967-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md