Color

#29627f

#29627f
hex#29627f
rgbrgb(41, 98, 127)
hslhsl(200, 51%, 33%)
oklchoklch(0.471 0.075 233.8)
Closest name: Blue Velvet (#0d6183)Relative luminance 0.1074

Colors that go with #29627f

Charcoal, Royal Blue and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7f4629

#297f71 · #29387f

#7f2962 · #627f29

Split-complementary

Open in tool →

#7f2938 · #7f7129

#71297f · #7f4629 · #387f29

Contrast

#29627f as textRatioAAAA largeAAAFix
Aaon white
6.67:1passpassfail
  • AAA: use #275c77 as the text (7.28:1)
Aaon black
3.15:1failpassfail
  • AA: use #347da2 as the text (4.6:1)
  • AAA: use #4e9ec6 as the text (7.03:1)
  • AA: or shift the background to #d4d4d4 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #29627f as the background.

Brands using this color

Fonts for this mood

#29627f reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #29627f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #29627f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/29627f-9cb2c4-df4e64-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md