Deep Water
Open in tool →Cyan and mid-blue on abyss navy with a foam highlight — the ocean at depth; the darker the surface, the brighter the water.
Color
#28add2
#28add2
hex
#28add2rgb
rgb(40, 173, 210)hsl
hsl(193, 68%, 49%)oklch
oklch(0.696 0.12 222)Closest name: Aquarius (#2db0ce)Relative luminance 0.3499
Colors that go with #28add2
Charcoal, Tomato and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #28add2: softer than #000 and cool enough to feel like part of the same palette.
Tomato #ff6347
complementaryshippedTomato sits directly opposite #28add2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #28add2 in 6 real palettes, including Salesforce's brand system and Blueprint, as the accent.
Dark Orange #ff8c00
shippedDark Orange shows up next to #28add2 in 4 real palettes, including Elastic's brand system and Learning App, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #28add2: 5 real palettes, including Coca-Cola's brand system and Gopro's brand system, as the accent.
Midnight Blue #191970
shipped7 real palettes, including Confluent's brand system and Ford's brand system put Midnight Blue beside #28add2, as the lead colour.
Orange Red #ff4500
shippedOrange Red is paired with #28add2 in 4 real palettes, including Cursor's brand system and Figma's brand system, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #28add2 in 8 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour.
Real palettes that use #28add2
Tints & shades
Harmonies
Contrast
| #28add2 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.63:1 | fail | fail | fail | |
Aaon black | 8:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #28add2 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#28add2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #28add2
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #28add2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/28add2-a2b5be-df4e75-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md