Color

#2704d2

#2704d2
hex#2704d2
rgbrgb(39, 4, 210)
hslhsl(250, 96%, 42%)
oklchoklch(0.404 0.262 270.3)
Closest name: Busty Blue (#3300cc)Relative luminance 0.0517

Colors that go with #2704d2

Charcoal, Cobalt Blue and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b0d204

#0449d2 · #8d04d2

#d22704 · #04d227

Split-complementary

Open in tool →

#d28d04 · #49d204

#d20449 · #b0d204 · #04d28d

Contrast

#2704d2 as textRatioAAAA largeAAAFix
Aaon white
10.32:1passpasspassPasses AAA — no fix needed.
Aaon black
2.03:1failfailfail
  • AA: use #755afc as the text (4.62:1)
  • AAA: use #9b87fd as the text (7.28:1)
  • AA: or shift the background to #adadad (4.6:1)
  • AAA: or shift the background to #d6d6d6 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2704d2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2704d2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2704d2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2704d2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2704d2-a79cc4-dfb14e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md