Color

#1d98f7

#1d98f7
hex#1d98f7
rgbrgb(29, 152, 247)
hslhsl(206, 93%, 54%)
oklchoklch(0.664 0.172 248.7)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.2943

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f77b1d

#1df7e8 · #1d2bf7

#f71d98 · #98f71d

Split-complementary

Open in tool →

#f71d2b · #f7e81d

#e81df7 · #f77b1d · #2bf71d

Contrast

#1d98f7 as textRatioAAAA largeAAAFix
Aaon white
3.05:1failpassfail
  • AA: use #0778cf as the text (4.57:1)
  • AAA: use #065999 as the text (7.25:1)
  • AA: or shift the background to #2b2b2b (4.64:1)
Aaon black
6.89:1passpassfail
  • AAA: use #229af7 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1d98f7 as the background.

Brands using this color

Fonts for this mood

#1d98f7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #1d98f7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #1d98f7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1d98f7-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md