Color

#175f96

#175f96
hex#175f96
rgbrgb(23, 95, 150)
hslhsl(206, 73%, 34%)
oklchoklch(0.472 0.112 247)
Closest name: Blue Chip (#1d5699)Relative luminance 0.1057

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#964e17

#17968e · #172096

#96175f · #5f9617

Split-complementary

Open in tool →

#961720 · #968e17

#8e1796 · #964e17 · #209617

Contrast

#175f96 as textRatioAAAA largeAAAFix
Aaon white
6.74:1passpassfail
  • AAA: use #175c92 as the text (7.04:1)
Aaon black
3.11:1failpassfail
  • AA: use #1e7bc2 as the text (4.67:1)
  • AAA: use #419ce1 as the text (7.07:1)
  • AA: or shift the background to #d4d4d4 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #175f96 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#175f96 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #175f96
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #175f96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/175f96-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md