Color

#1401df

#1401df
hex#1401df
rgbrgb(20, 1, 223)
hslhsl(245, 99%, 44%)
oklchoklch(0.413 0.28 266.1)
Closest name: Brutally Blue (#0022dd)Relative luminance 0.055

Colors that go with #1401df

Charcoal, Crimson and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cddf01

#015edf · #8301df

#df1401 · #01df14

Split-complementary

Open in tool →

#df8301 · #5edf01

#df015e · #cddf01 · #01df83

Contrast

#1401df as textRatioAAAA largeAAAFix
Aaon white
10:1passpasspassPasses AAA — no fix needed.
Aaon black
2.1:1failfailfail
  • AA: use #6a5dfe as the text (4.61:1)
  • AAA: use #948afe as the text (7.33:1)
  • AA: or shift the background to #b0b0b0 (4.61:1)
  • AAA: or shift the background to #d9d9d9 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1401df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#1401df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #1401df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #1401df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1401df-a49cc4-dfa54e-261f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md