Color

#0da5fd

#0da5fd
hex#0da5fd
rgbrgb(13, 165, 253)
hslhsl(202, 98%, 52%)
oklchoklch(0.695 0.169 244)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.3409

Colors that go with #0da5fd

Charcoal, Tomato and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fd650d

#0dfddd · #0d2dfd

#fd0da5 · #a5fd0d

Split-complementary

Open in tool →

#fd0d2d · #fddd0d

#dd0dfd · #fd650d · #2dfd0d

Contrast

#0da5fd as textRatioAAAA largeAAAFix
Aaon white
2.69:1failfailfail
  • AA: use #027ac0 as the text (4.62:1)
  • AAA: use #015d92 as the text (7.04:1)
  • AA: or shift the background to #333333 (4.7:1)
  • AAA: or shift the background to #0f0f0f (7.14:1)
Aaon black
7.82:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0da5fd as the background.

Brands using this color

Fonts for this mood

#0da5fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0da5fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0da5fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0da5fd-9cb1c4-df4e5f-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md